PRIVACY POLICY

Effective Date: September 22, 2026

Immersion Sauna + Cold Plunge Studio (“Immersion,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains what information we collect, how we use it, how we share it, and the choices you have regarding your information when you visit our website, purchase our services, book a session, or otherwise interact with us.

By using our website or services, you acknowledge the practices described in this Privacy Policy.
 

1. Information We Collect

We may collect information you voluntarily provide to us, information collected automatically when you use our website, and information provided through third-party services we use to operate our business.
 

Information You Provide

Depending on how you interact with Immersion, we may collect:

• Your name

• Email address

• Phone number

• Billing and transaction information

• Membership and purchase information

• Appointment and booking information

• Information you provide when contacting us

• Information you provide when signing up for promotions, newsletters, or other communications

• Information you voluntarily provide in connection with your use of our services

We do not intentionally collect more personal information than is reasonably necessary to operate our business and provide our services.

Payment Information

Payments made through our website or booking system may be processed by third-party payment processors. We generally do not receive or store your complete credit or debit card number.

Payment processors may collect and process payment information according to their own privacy policies and terms.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

• IP address

• Browser type and device type

• Operating system

• Pages visited

• Approximate location information

• Date and time of your visit

• Referring website or webpage

• Website usage and interaction information

This information may be collected through cookies, analytics tools, and similar technologies.

We use this information to operate, maintain, secure, and improve our website and understand how visitors use it.

2. Cookies and Similar Technologies

Our website may use cookies and similar technologies to provide website functionality, remember preferences, understand website traffic, and improve your experience.

Some cookies may be placed by third-party services that provide functionality, analytics, advertising, scheduling, or other services on our behalf.

You may be able to control or disable cookies through your web browser settings. Disabling certain cookies may affect the functionality of portions of our website.

3. How We Use Your Information

We may use personal information we collect to:

• Provide and manage sauna and cold plunge services

• Process purchases and payments

• Manage memberships and bookings

• Communicate with you about appointments, purchases, memberships, or account information

• Respond to questions and customer service requests

• Send service-related communications

• Send promotional or marketing communications when permitted by law

• Improve our website, services, and customer experience

• Maintain the security of our website, business, and customers

• Prevent fraud, misuse, or unauthorized activity

• Comply with legal obligations

• Enforce our policies and agreements

• Carry out other purposes disclosed to you at the time information is collected

4. How We Share Your Information

We do not sell your personal information.

We may share personal information with trusted third-party service providers when reasonably necessary to operate our business and provide services to you.

These providers may include:

• Wix – our website hosting and website management platform

• WellnessLiving – our scheduling, membership, customer account, and service-management platform

• Payment processors – companies that process payments and transactions

• Google Workspace – our business email and related business productivity services

• Website analytics and technology providers – services that help us understand website use, maintain functionality, or improve our website

• Other service providers that assist us with operating our business

These third parties may have access to personal information only as reasonably necessary to provide their services or fulfill their business functions.

We may also disclose information when we believe disclosure is necessary to:

• Comply with applicable law, regulation, legal process, or governmental request

• Protect the rights, safety, or property of Immersion, our customers, or others

• Investigate fraud, security issues, or other unlawful activity

• Enforce our agreements, policies, or terms of service

• Protect against legal liability

5. WellnessLiving

Immersion uses WellnessLiving to manage customer accounts, memberships, bookings, and related services.

When you create an account, make a booking, purchase a membership, or otherwise interact with Immersion through WellnessLiving, information you provide may be collected and processed by WellnessLiving.

Your use of WellnessLiving may also be subject to WellnessLiving’s own terms and privacy practices.

6. Google Workspace and Email

We use Google Workspace to provide and manage our business email and related business services.

If you contact us by email, we may retain your correspondence and contact information as reasonably necessary to respond to your request, provide customer service, maintain business records, or otherwise operate our business.

7. Wix and Website Services

Our website is hosted and operated using Wix. Wix may collect certain information from website visitors and may use cookies and other technologies as part of providing its website services.

Information collected through our website may therefore be processed by Wix and other technology providers that support the website.

8. Communications and Marketing

If you provide your email address or phone number, we may use it to communicate with you about your account, purchases, bookings, memberships, or other services you have requested.

Where permitted by law, we may also send promotional communications about Immersion, including information about memberships, services, promotions, or events.

You may unsubscribe from marketing emails by following the unsubscribe instructions included in the email. You may also contact us directly to request that we stop sending promotional communications.

Please note that you may continue to receive non-promotional, service-related communications when necessary to provide services you have requested.

9. Your Choices and Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These may include the right to:

• Request access to personal information we maintain about you

• Request correction of inaccurate information

• Request deletion of personal information, subject to legal or legitimate business requirements

• Opt out of certain marketing communications

• Ask questions about how your information is collected or used

To make a privacy-related request, please contact us using the information provided in the Contact Us section below.

We may need to verify your identity before completing certain requests.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide services, maintain business and transaction records, resolve disputes, comply with legal obligations, and enforce our agreements.

The length of time we retain information may vary depending on the type of information and the purpose for which it was collected.

When personal information is no longer reasonably necessary, we may securely delete or dispose of it, subject to applicable legal, accounting, or business requirements.

11. Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, disclosure, alteration, or destruction.

However, no method of transmitting or storing information electronically is completely secure. We cannot guarantee the absolute security of information transmitted to or stored by us or our service providers.

12. Third-Party Websites and Services

Our website may contain links to websites, applications, or services operated by third parties.

If you follow a link to a third-party website or service, that third party’s privacy policy and terms may apply. We are not responsible for the privacy practices, security, or content of third-party websites or services.

13. Children's Privacy

Our website and services are intended for a general audience and are not directed toward children under 13.

We do not knowingly collect personal information from children under 13 through our website. If we learn that we have inadvertently collected personal information from a child under 13, we will take reasonable steps to delete that information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, services, technology, or legal requirements.

When we make changes, we will update the “Effective Date” at the top of this Privacy Policy. Your continued use of our website or services after an updated Privacy Policy is posted means that you acknowledge the updated policy.

15. Contact Us

If you have questions about this Privacy Policy or how Immersion handles your personal information, please contact us.